Hilton Grand Vacations opens new sales gallery in Okinawa, shows continued investment in vacation ownership business in Japan

TOKYO (Dec. 21, 2018)Hilton Grand Vacations (NYSE: HGV) opens today the company’s newest sales center – Naha Shuri Castle Vacation Gallery. It is HGV’s 11th sales center in Japan, complementing existing galleries in Hokkaido, Yokohama, Odawara, Nagoya, Osaka, Kobe, Fukuoka and three sales centers in the Tokyo area (Hibiya, Shinjuku and Tokyo Bay). It is located within DoubleTree by Hilton Naha Shuri Castle.

 

HGV has grown its sales centers in Japan from six to 11 locations during the past three years in response to customers’ increased interest in a new vacation lifestyle. HGV’s Senior Vice President, Sales & Marketing – Asia, Jeff Bernier says, “We are pleased to offer our Owners and guests additional choices to learn more about the benefits of vacationing.”

 

The new opening underlines HGV’s continued focus on expanding business activities in the Okinawa region. The company plans to open its new timeshare resort on Sesokojima island in 2021. It will mark HGV’s second property in Japan.

 

Okinawa’s tourism achieved a record high of 5.2 million travelers for the first half of 2018.[1] With 67 percent of inbound travelers coming from other parts of Japan, Okinawa continues to be the second most popular tourist destination among Japanese. [2] The region boasts a high repeater rate of 86.6 percent among Japanese travelers. [3] In addition, tourism had an economic ripple effect in 2017, bringing 145 billion yen to the region with a 14.2 percent increase compared to the previous year. It brought the biggest effect to the hotel industry. [4]

 

About Hilton Grand Vacations, Inc.
Hilton Grand Vacations, Inc. (NYSE: HGV) is recognized as a leading global timeshare company. With headquarters in Orlando, Fla, USA, Hilton Grand Vacations develops, markets and operates a system of brand-name, high-quality vacation ownership resorts in select vacation destinations. The company also manages and operates two innovative club membership programs: Hilton Grand Vacations Club® and The Hilton Club®, providing exclusive exchange, leisure travel and reservation services for more than 300,000 club members. For more information, visit www.hgv.com and www.hiltongrandvacations.com.

 

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[1] 平成30年度上半期 沖縄県入域観光客統計概況

https://www.pref.okinawa.jp/site/bunka-sports/kankoseisaku/kikaku/statistics/tourists/documents/h30-4-9.pdf

[2] 数字が語る旅行業2017 (28ページ)

https://www.jata-net.or.jp/data/stats/2017/pdf/2017_sujryoko.pdf

[3] 平成29年度観光統計実態調査(8ページ)

https://www.pref.okinawa.lg.jp/site/bunka-sports/kankoseisaku/kikaku/report/tourism_statistic_report/documents/h29_tourism-statistic-report-all_1.pdf

[4] 平成29年度 沖縄における旅行・観光の経済波及効果(推計結果)

https://www.pref.okinawa.jp/site/bunka-sports/kankoseisaku/documents/h29_economic_effect_20180925.pdf